Terms of Service

The agreement between you and us for the True Color iOS app.

1. Who we are, and what this covers

True Color is an iOS photo editor built and run by Ihor Malovanyi, a sole trader established in Ukraine (“we”, “us”). These Terms cover your use of the True Color app and of this website.

How we handle data is a separate document: our Privacy Policy. The app also ships a software licence notice, readable in Settings → License, which sets out the licence to the software itself. If any of these disagree with each other, these Terms of Service govern.

2. Accepting these Terms

By downloading or using the app you agree to these Terms. If you do not agree, do not use the app — and if you have already installed it, delete it.

The app is not directed at children. If you are under the age of majority where you live, you may use it only with the involvement of a parent or guardian, who accepts these Terms on your behalf.

3. Your licence to use the app

We give you a personal, non-exclusive, non-transferable, revocable licence to install and use the app on Apple devices you own or control, as permitted by the App Store Terms of Service and by these Terms. We keep all rights we do not expressly give you here: the app, its source code, its name, its design and its colour-processing engine remain ours.

4. Your photos and your work stay yours

You own your photographs and every edit you make with the app. We claim no ownership of them and take no licence to them — not to display them, not to promote the app with them, not to train anything on them.

We also do not receive them. Editing happens on your device; your images are not uploaded to us or processed on any server of ours. Because of that, we hold no copy of your work and cannot recover it for you — your photos, projects and exports live on your device and in whatever backup you keep. Deleting the app deletes the projects inside it.

You are responsible for having the right to edit and publish what you edit. Do not use the app on images you have no right to use, and do not use it to produce material that is unlawful, that infringes someone’s copyright, or that is designed to deceive people about a real person or event.

5. What you must not do

• Copy, resell, rent, sublicense or redistribute the app or any part of it.
• Reverse engineer, decompile or disassemble it, or try to extract its source code or its colour-processing algorithms — except to the narrow extent mandatory law gives you that right regardless of what a contract says.
• Remove or alter any copyright, licence or attribution notice, including the open-source attributions listed in Settings.
• Circumvent, disable or interfere with anything that gates a paid feature, or with our servers, content delivery or update mechanisms.
• Use the app in a way that breaks the law where you are.

6. What the app is, and what may change

True Color is a photo editor, and it will stay one. That is the one commitment we make about what the app is: we will not repurpose it into a different kind of product. Everything inside that promise, we reserve the right to change.

Features may be added, reworked, restricted or removed entirely. A tool, adjustment, filter, lesson, preset or export option that exists today may work differently tomorrow, or may be gone. The same applies to how a feature looks, where it lives in the interface, what its limits are, and how its results are calculated — including the colour output of any specific adjustment. We may make these changes to improve the app, to keep it working on new devices and operating systems, for legal or licensing reasons, or for reasons of our own.

We do not promise uninterrupted availability, and we may suspend or discontinue the app altogether. Some features need a network connection, a specific device capability, or a component Apple has to deliver to your device; where your device or connection cannot provide those, the feature will not be available, and that is not a defect in the app.

Where a change materially reduces what the app does and we can reasonably give notice, we will. If you are paying at the time, see section 7 for what that means for your subscription.

7. Subscriptions and payments

Parts of the app may be offered as a paid subscription. Where they are, the following applies; where the app is free to you, it does not.

What you are paying for is access to True Color as it exists during the period you paid for — not any particular feature, and not a promise that any feature will continue to exist. No description, screenshot, review, lesson, changelog or marketing material forms part of this agreement or creates an entitlement to a specific tool or result. Payment does not buy a fixed feature set, a fixed interface, a fixed colour rendition, or the continuation of anything that happens to be in the app on the day you subscribed.

• Apple bills you, not us. Purchases are made through the App Store and charged to your Apple ID. We never see or handle your card details.
• Subscriptions renew automatically at the price and interval shown at purchase, unless you cancel at least 24 hours before the current period ends.
• You cancel in Apple’s settings — Settings → [your name] → Subscriptions on your device. Deleting the app does not cancel a subscription.
• Refunds are handled by Apple under its own policy, at reportaproblem.apple.com. We cannot issue refunds for App Store purchases ourselves, but tell us if something went wrong and we will help where we can.
• Price can change. If we change the price of a renewing subscription, Apple will ask for your consent before the new price applies.
• If we remove something you were paying for and that materially reduces the value of your subscription, you may cancel as above and will not be charged for periods after that. We are not obliged to refund periods already used, and removing a feature is not a breach of this agreement.

If a free trial is offered, any unused part of it ends when you buy a subscription covering the same features.

8. Beta and TestFlight builds

Pre-release builds distributed through Apple TestFlight are, by their nature, unfinished. They may contain serious bugs, may lose or corrupt data, and features in them may change or disappear without notice — including features that never ship at all. Use them on the understanding that they are experimental, and keep your own copies of anything you care about. Sections 11 and 12 apply to beta builds with particular force.

9. Lessons and educational content

The app’s Academy lessons and knowledge base explain how colour editing works and how this app’s tools behave. They are teaching material, offered in good faith and as general guidance — not professional colour-grading, printing or commercial advice, and not a guarantee of any particular result in your own work.

Names of other companies and products that appear in explanatory or comparative text belong to their owners. We are not affiliated with, endorsed by or sponsored by any of them.

10. Third-party and open-source components

The app includes open-source software and machine-learning models from third parties, each under its own licence. They are credited in Settings → Acknowledgements, and those licences continue to govern those components. Nothing in these Terms limits any right an open-source licence gives you in the component it covers.

The app also downloads content — lessons, filters, LUTs and lesson photographs — from our own servers. That content is ours or licensed to us, and is provided for use inside the app.

11. No warranty

The app is provided “as is”, “as available” and “with all faults”, and you use it at your sole risk. To the fullest extent the law allows, we give no warranties, conditions, representations or guarantees of any kind — express, implied, statutory or arising from any course of dealing or usage of trade — and we specifically disclaim any implied warranty of merchantability, satisfactory quality, fitness for a particular purpose, accuracy, title, quiet enjoyment and non-infringement.

In particular, and without limiting the above, we do not warrant:

• that the app will be available, uninterrupted, timely, secure or error-free;
• that any defect will be corrected, or corrected within any period;
• that it will run on any particular device, or continue to run on your device after an operating-system update;
• that any edit, adjustment, mask, filter, LUT, export or automatic result will be accurate, or will match any other application, any display, any print, or any expectation you formed from our lessons, our website or the App Store listing;
• that any histogram, readout, depth map, subject selection or other measurement the app shows is accurate or fit for any professional, commercial or archival purpose;
• that your projects, layers, presets or exports will remain compatible with future versions of the app, or recoverable at all;
• that content downloaded from our servers — lessons, filters, LUTs, photographs — will be available, complete or unchanged at any given time.

No advice or information, spoken or written, from us or anyone else creates any warranty beyond what this section states. You are responsible for keeping your own backups of every photograph and project you care about; we hold no copy and cannot restore anything.

12. Limitation of liability

To the fullest extent the law allows, we accept no liability of any kind arising out of or connected with the app, your use of it or your inability to use it, whether the claim is brought in contract, in tort (including negligence), for breach of statutory duty, in restitution or on any other basis, and whether or not we were warned that such loss was possible. This includes, without limitation:

• loss, corruption or alteration of any photograph, project, layer, mask, preset, LUT or export, and the cost of recreating any of it;
• loss of profit, revenue, business, contracts, opportunity, goodwill or anticipated savings, and wasted time, work or expenditure;
• any indirect, incidental, special, consequential, exemplary or punitive loss;
• damage to your device, exhaustion of its storage or battery, or data-transfer charges from your carrier;
• the cost of obtaining substitute software or services;
• anything you create, publish, sell or send using the app, including any claim a third party brings about it;
• the removal, restriction or change of any feature, or the discontinuation of the app, as described in section 6;
• acts, omissions, outages, pricing or policies of third parties — Apple, the App Store, TestFlight, our hosting and reporting providers, your network operator or your device manufacturer.

Where liability cannot lawfully be excluded, it is limited to the greatest extent permitted, and our total aggregate liability to you for all claims is capped at the greater of the amount you actually paid us for the app in the twelve months before the claim, or €50.

Each exclusion and limitation in this section operates separately. If any of them is held unenforceable, the rest continue to apply in full.

Nothing in these Terms excludes or limits our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for any other liability that cannot lawfully be excluded or limited. These exceptions are stated because a term purporting to exclude everything is void in many countries, which would leave the rest of this section unenforceable too.

13. Your rights as a consumer

If you are a consumer, you have rights under the law of the country where you live that a contract cannot take away. Nothing in these Terms affects those rights. Where anything here conflicts with a mandatory consumer protection in your country, that protection wins and the rest of these Terms continues to apply.

14. Ending these Terms

You can end them at any time by deleting the app. We may suspend or end your licence if you materially breach these Terms — for example by attacking the app or redistributing it — and we will limit that response to what the breach warrants. Sections 4, 11, 12, 13, 15 and 16 survive the end of these Terms.

15. Apple’s role

This section is required by Apple and applies to the App Store version of the app.

• These Terms are between you and us only, not with Apple. Apple is not responsible for the app or its content.
• Apple has no obligation to provide maintenance or support for the app. That is ours — write to connect@gettruecolor.com.
• If the app fails to conform to any applicable warranty, you may notify Apple and Apple will refund the purchase price if any; beyond that, Apple has no other warranty obligation whatsoever.
• Apple is not responsible for any claim you have relating to the app — including product liability, any failure to comply with legal or regulatory requirements, and claims under consumer protection or similar law — nor for any third-party claim that the app infringes intellectual property rights. Those are our responsibility.
• You confirm you are not located in a country subject to a US Government embargo or designated as a “terrorist supporting” country, and that you are not on any US Government list of prohibited or restricted parties.
• Apple and its subsidiaries are third-party beneficiaries of these Terms and may enforce them against you.

16. Governing law, and where disputes go

These Terms are governed by the law of Ukraine, and disputes may be brought before the competent courts of Ukraine.

If you are a consumer resident in the European Economic Area, the United Kingdom, or anywhere else whose law says otherwise, this choice does not deprive you of the protection of the mandatory rules of your own country, and you may also bring proceedings in the courts of the country where you live.

17. Changes to these Terms

We may update these Terms as the app changes. When we do, we will update this page and the effective date below. If a change materially reduces your rights, we will give reasonable notice in the app or by email before it takes effect. Continuing to use the app after a change means you accept the updated Terms; if you do not, stop using the app.

18. Contact

Questions, complaints, or a legal notice — write to connect@gettruecolor.com and we will reply. Ask us there if you need our full postal details.

Effective date: July 30, 2026